Business & Finance Entrepreneurs

Great Books on How to Start, Grow, Manage and Sell Your Business

There were some great titles for entrepreneurs that hit the real and virtual bookstore shelves in 2010. Here are some of the ones I liked best (in alphabetical order):

Built to Sell: Turn Your Business into One You Can Sell, by John Warrillow outlines exactly what you have to do to get your business into shape for an eventual successful sale. Warrillow explains eight important steps to whipping your business into sellable shape, how to lure buyers into a competition for your business, getting the best price when you do sell, and avoiding bad deals.

Hit the Deck: Create a Business Plan in Half the Time with Twice the Impact by David Ronick is a workbook for startup entrepreneurs. It offers a play-by-play of how to get your business going. Its compact and full of great content.

In Linchpin: Are You Indispensable? Seth Godin lays out a blueprint for a new definition of work in the 21st century that's based on the ability of individuals to solve problems without clear guidelines from their management and innovate to survive in their jobs. It's indispensable reading for everyone, but especially entrepreneurs and innovators.

Never Get a Real Job by Scott Gerber is a manifesto for thirty-something cubicle dwellers who are thinking of sticking it to the Man and starting their own business. Gerber argues enthusiastically and forcefully that doing for yourself is your best (and maybe only) option.

The Referral Engine: Teaching Your Business to Market Itself, by John Jantsch is full of business-expanding ideas. As a small business owner (in addition to being the Entrepreneurs Guide at I wore out a yellow highlighter on this one.

What enthused me about the book was that immediately after reading Jantsch's hundreds of ideas, I implemented several and got business as a result.

Rework by Jason Fried and David Heinemeier Hansson has this on its back cover: "A.S.A.P. is poison. Underdo the competition. Meetings are toxic. Fire the workaholics. Emulate drug dealers. Pick a fight. Planning is guessing. Inspiration is perishable." They fry the status quo of startup business and redraw the map.

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