Facebook has taken over our lives and is now a part of our daily ablutions. What makes Facebook so unique is its wide variety of multipurpose applications which facilitate social networking as well as many other things such as entertainment, job searching, politics and travel. Here are 5 must have a
Every business needs to develop personas to survive in the digital world. The idea of branding and using messages that do not speak directly to the audience has past. Therefore, a business needs to develop digital personas that speak to their target market in the way they want to be spoken to right
Surfing anonymously online has become a lot more vital to the security of computers then ever before. Social media networks like MySpace, Youtube and Facebook are filled with millions of visitors each and everyday and there are lots of intrusive people on those websites due to the huge amounts of tr
People love Facebook not only because it offers them a chance to remain in touch and interact on a social platform but also provides immense opportunities to come across new ventures and opportunities. If you are a businessman seeking new and innovative ways to develop, market and promote your brand
There are many conversations on LinkedIn about this topic. There is no doubt that Facebook is an excellent way for organisations to connect with their customers, and while some brands are now taking their e-commerce functions into Facebook and neglecting their website, this will not be suitable for
Social networks are changing the way people meet, interact, exchange opinions and find and view entertainment - as well as the ways brands engage with consumers. Now everyone has a voice and a platform to be heard.
Twitter - it's not only a social media, it's a genuinely useful and flexible tool that can be adapted to almost any purpose.As Twitter is everywhere in the media these days I notice new users venting about suffering another's bad twitterquette - typically the unanswered tweet, the unr
Is Facebook entering a digital stone age? Was it just a fad that will dwindle away and suffer the same fate as the once "all-to-popular" MySpace? As Facebook plans to file its IPO in the coming months, Forbes writer Peter Cohan comments that this initial public offering can't come soo
Social marketing is gauged and measured by meeting a common list of standard criteria. They are usually called the "P's" of social marketing. When a social marketing agency plans a campaign, they use these as a guide to make sure the reaction and the results will meet expectations. Li
Social media has exploded into a marketing phenomenon in the past few years. You've no doubt caught wind of all the recent social media buzz and you might still be wondering just how it can benefit your business or what all the fuss is In this article we'll be discussing the five main bene
The growth of social media today has not only helped people become socially aware on a personal level, that is being able to establish social relationship with immediate circles but it similarly has taken the people of today in to a whole new level in terms of social and economic awareness. With all
You must have heard about Book Marking Demon, the latest tool to increase your web marketing with the help of social book marking. What you may not know, is that they have come up with a newer and better version- version 5.
Most people think that it is all about the "number of fans and followers" when it comes to social media. I used to be one of these people! The fact of the matter is that you can have 10,000 fans on Facebook and at the end of the day if there is no activity, engagement and conversions, the
Social Networking Sites are hugely popular but how does the average business owner use these sites?Anyone over 40 (common age among business owners) tends to see social networking sites like FaceBook and MySpace and Twitter as a waste of time. After all anyone running a business doesn't have ti
Social media marketing doesn't quite work like traditional advertising. What works in other mediums may initially apply on the Social Web, but don't make these three mistakes.
The benefits of Social Media are not just restricted to the ability to market to millions of people, it can also be used as a tool for your team to do business more effectively. The micro blogging aspect of these networks means that the conversation can be less formal and much more personable - grea
If you think Google+ is just another social site, you are in for a big surprise. What has been created is, put simply, a phenomenal tool for human communication, and much more. But it takes you to experience it, embrace it and 'get it' before this realisation really comes.
Needless to say, you would possibly need more Twitter followers to boost traffic or enhance business opportunities. Well, you have your reasons.
For a social media services provider it is important to factor into the client agreement such things as acceptable frequency of contact from the client. If you are managing multiple accounts you don't want to make yourself available for telephone calls at any time. This sends the wrong signals
These days, marketing your business means thinking outside of the box. Just thinking that you are going to get the same results by doing the same things you've always done is going to allow your competitors to get ahead.